Leopard vs Vista 4: Naked Sales

Apple's Mac OS X Leopard and Microsoft's Vista follow different strategies in their prerelease marketing, product positioning, and market positioning. Here's a look at how both differ in the field of product integration. Daniel Eran, RoughlyDrafted Magazine More…

2001 Titanium PowerBook G4 Ad.......Talk about Simple and to the point

One of Apple's greatest Print ads. Simply shows the Thin Profile of the Cool TiBook as it became known, with 8 shorts lines of text touting the features: 1" thick, 5.3 pounds, DVD, 5 hour battery, Airport, 15.2" mega-wide Screen, Titanium, Powerbook G4 More…

New paradigm for OSX Music Production & Fun - Whistler

Article about conceptual OSX music application Whistler and its potential for many purposes outside of its already revolutionary remit. "The potential for utility and entertainment both are immense, and if executed properly would be established as one of the legendary few applications to revolutionize the user experience on Mac OS X." More…

Linus Torvalds buys Mac mini

Linus Torvalds has picked up one of Apple's new Intel-based Mac minis to play with, but the Linux creator still prefers Apple's old PowerPC architecture for his primary desktop machine. More…

Who needs a Mighty Mouse? Hold shift for horizontal scrolling

A slick scrolling trick built into Mac OS X: with a standard scrolling mouse, you can hold the shift key in most apps to scroll horizontally. More…

Unreleased "Get a Mac" ad (at least in the US)

Video of an unreleased "Get a Mac" ad depicting Mac and PC in a therapy session More…

Sony Rips off MacBook Design.

Sony copied the MacBook design, even down to the chiclet keyboard. Sony Europe's site mentioned that the notebooks design was part of "Sony's Design Values" which must mean copy other company's better products. Oh well, can't blame them. Link to the Europe site: http://www.sony-europe.com/PageView.do?section=en_EU_Press& pressrelease=115815 More…